We're back with the second part of our series on how to get positive reviews from your customers for your business. You can read the first part here. We've touched on the fact that these reviews are a great way to improve your local SEO score online and that they have a very high ROI - higher than other marketing or advertising mediums. Those factors are incredibly important for small businesses, especially when 83 percent of customers say that they find new businesses online and that 67 percent of those customers say they rely on online reviews to help them decide which businesses to use.
So, how do you get those reviews from your customers? The coin-op experts at T & L Laundry Equipment have come up with a list of ways to get your customers to leave those positive reviews for your business. If you're searching for the best Speed Queen dealers NC has to offer, give us a call! We can save you time and money when buying or starting a new laundromat, or upgrading the equipment at your existing location.
Even More Ways To Get Good Reviews
- Create a flyer. A single sheet of step by step instructions for your customers on how and where to leave a review.
- Send them an email. Ask for their review in your monthly newsletter or send a special promotion email asking for the review.
- Post it on your social media. Make a post on your Facebook page asking your customers to give their feedback. Most people check Facebook on their phone 12 times a day.
- Include a link on your website. Providing a simple button that takes them to the best place for them to leave a review is a direct way to collect their feedback.
- Mail a postcard. People pay attention to personalized mailings from businesses they know and like.
- Give them a call. While this may seem old fashioned it gives you a chance to connect with your customers.
- Ask family members of customers who have already reviewed you.
- Post a QR code in your business, maybe near folding tables or chair banks, that when clicked take people directly to a place where they can leave a review.
- Paid services like DemandForce contact your customers for you and help you get reviews posted.
- Encourage reviews in your responses to existing reviews.
Whatever way you choose to use to gain reviews the bottom line is that it must be easy! People want to be able to quickly and easily provide their feedback for your business. Create a sample testimonial or make other reviews visible while they write their own and people will naturally follow the template you've set for them.
Offer your customers an incentive to fill out your survey or leave their review. Try holding a contest. Base the giveaway entries on those customers who leave a review of the business. Choose an expensive or impressive item as the prize or offer multiple prizes to really encourage people to participate.
Spotlight your customers by asking if you can share their reviews on your social media or your print advertisements. Customers love to be singled out and made to feel like their words about your business are appreciated.
Unfortunately, not every review about your business will be positive. When your business gets a negative review, choose to turn it into an opportunity for improvement in your business. For more on this, see our previous blog on how to handle negative reviews.
Affordable Speed Queen Dealers NC | T & L Laundry Equipment
When your business is ready for some new equipment - give the folks at T & L Laundry Equipment a call. We specialize in coin-op and commercial laundry equipment. From bill changers to folding tables and laundry carts, to the latest energy efficient Speed Queen Washers and Dryers - we have it all! Proudly serving the Carolinas for over 40 years as one of the top Speed Queen dealers NC companies, call today.