Online reviews are important for any business, especially Speed Queen dealers in North Carolina. Studies have shown that 72 percent of consumers make decisions about which businesses to do business with based on the online reviews of that business. That means that getting your loyal and delighted customers to review your business is now more important than ever.
How do you make that happen as a business owner? There are lots of ways to get those positive reviews and the folks at T & L Laundry Equipment have put together a list of their favorite ways that coin-op owners can get their customers to put those reviews out there. If you need Speed Queen dealers in North Carolina, give us a call. We can help you with all of your commercial laundromat needs
How To Get Good Customer Reviews
The best and most effective way is to ask your customers for their review. Train your staff to mention leaving a review for the business in their interactions with the customers. It can be something as simple as, "Mrs. Smith, it was great to see you today. If you would take a few moments when you get home to leave us a Facebook review that would be great!" This makes your customers feel like their opinions are valuable to your business. Try different ways of working the ask into common conversations that take place in your business every day. Ensure that your customers know that their reviews help your business work better for them. People are willing to give their opinions - they just need to be asked!
Make sure that you are asking for reviews on common sites like Facebook, yelp, Google - places that your customers are likely to already be logged in or have an account. This makes it very easy for them to leave a review and makes it more likely that people who search for your business will find the review. A quick search of your business will let you know where most of your customers are that are talking about your business. Focus on the platforms they like best for reviews.
Ideally you want to be collecting between 20 and 30 reviews of your business each month. This keeps your reviews fresh and gives potential customers the impression that your business is popular and busy. It can also improve your local SEO score. Increasing your local SEO score means that more local customers will see your business and help your customer base grow.
Offer an incentive for your loyal customers to give their reviews. Ask for reviews from your customers and offer them a coupon for a free wash or a discount on a multi-wash card in exchange for their review. Encouraging loyal customers to review your business is a great way to find out what they like about your business. Use this information to reward the employees who are doing an exceptional job or to tailor your marketing programs depending on what your customers are talking about in their reviews. Your customers will tell you what they like!
Getting reviews of your business should be a priority, especially in a time when your online reputation can drive the success of your business. These reviews are an important part of your marketing strategy, especially as a small business. They cost you very little and have the power to drive traffic to your business - a greater ROI than many other advertising or marketing mediums.
Be sure to click here for part two of this series for more ways to get positive reviews. If your business is getting negative reviews, check out our previous posts on how to turn those into a positive for your business. If your customers are unhappy with your equipment, it may be time to upgrade! Keep reading to see how we can help.
Affordable Speed Queen Dealers in North Carolina | T & L Laundry Equipment
Call T & L Laundry Equipment for great pricing on Speed Queen and Continental machines. We have in-house financing available to make sure you're getting exactly what you're customers are searching for.
Our experienced and friendly staff has over 40 years of experience in the coin-op and vended laundry industry, and we're the top Continental and Speed Queen dealers in North Carolina, call today!