As we continue our series on the importance of having a website for your small business we turn our attention to what makes a great site for your laundromat. For a site to be valuable, your customers and potential customers need to be able to find the information they want quickly and easily. Most users prefer a clean design with a clear list of products, services, prices, and business hours. Customers don't want to have to hunt through your website to find what they need. This can leave them feeling frustrated and give them a negative perception of your business. Here are some tips to help you build a great website for your coin-op. Do you want to buy a laundromat in Greensboro NC? T & L can help you. Call us today to get investing help.
Simple Design, Simple Maintenance
Unless your laundromat has a dedicated web developer, you'll want to make sure that your website is as easy to update and maintain as possible. Choose a developer who will teach you how to use the back side of your website to update business hours, change monthly promotions, and add photos or reviews to your site. When selecting a design for your website, think about your customers' most frequently asked questions and about how you can make finding those answers on your website quick and easy. Also, when choosing a design for your site, be sure that it is mobile friendly. The majority of internet searches performed now happen on mobile phones and tablets.
Don't Skip Your Metrics
When it comes to your website, look at how your customers use it and interact with it. Routinely checking your bounce rate, average page count, and whether your customers interact with the content on your website can tell you how strong your website is. If your customers spend very little time on your site because they cannot figure out how to use it or it loads too slowly, this will impact their impression of your business. However, if your customers are spending time on your site, filling out loyalty forms or exploring multiple pages you've got a robust and user-friendly website.
Spend Money on Reliable Hosting
When you choose the website hosting company for your business page it is important to choose one that offers reliable service and fast speeds on both mobile and desktop platforms. If your customers hit your website and get an error message instead of your website your business' traffic can be adversely impacted. Good hosting helps ensure that your page is there and visible when your customers want it.
Buy a Laundromat in Greensboro NC Today
For more than 40 years T & L Laundry Equipment has been helping laundromat and commercial laundry owners keep their businesses fresh, relevant, and ahead of the competition. Whether you need a new layout, upgraded equipment, or to expand your brand to a new location, the professional team at T & L can help. We proudly offer the complete line of products from Speed Queen and Continental, two of the industries best and most reliable manufacturers. Call or come by the showroom today to see how our experience, knowledge, and in-house financing can help take your business to the next level!
Get started with T & L Laundry Equipment today and buy a laundromat in Greensboro NC!
