As the holiday season approaches, everyone is looking to improve their sales and say thank you to their customers who have supported them throughout the year. This is an even better time to focus on making your laundromat stand out to your customers. Taking the time to replace damaged equipment and spruce up your coin-op before the holiday season shows your customers you care. When you need the best commercial dryer dryer in Raleigh, NC at affordable prices, look no further than T & L Laundry Equipment. You'll love our outstanding customer service and incredible prices. Join us today as we talk about ways to make your customers feel appreciated and at home in your laundromat all season long.
Why Celebrating the Holidays Is Good for Business
As a laundromat owner you are given the unique opportunity to improve your customers' experience while they are engaged in a mundane task for hours at a time. To start, decorate your establishment with lights, wreaths and even empty boxes wrapped like presents. This adds a fun touch and can bring holiday joy to your business.
Adding a small plastic tree and a few coloring books for the kiddos is a great addition to your laundromat. A happy and entertained kid makes for a happy parent. Host a coloring contest among the youngsters and give away a fun prize. Think of this as an investment. You buy the items once and reap the rewards for years to come! Head to your local Dollar Store and stock up!
If you want to go a little further you could offer tasty treats at the counter such as cookies on Valentine's day, Halloween candy or candy canes at Christmas. Hot cocoa and apple cider are also big hits in November & December and can be a warm and inexpensive offering. Turn on a little holiday music and enjoy the festive feelings all season long.
Don't just limit yourself to simply the winter holidays. Think on a grander scale year round; Independence Day, Easter...even nontraditional holidays like Day of the Dead or Cinco de Mayo! Figure out what's important to the people in your area. If you're not sure what you should promote take a look around at other local businesses and see what they are offering. This is also a great opportunity for you to start networking to create a great deal for your customers. There are a plethora of ways to connect with your customers through social media, email and mailings to maintain their loyalty. Think of them as family and treat them as such and you'll be surprised how quickly word travels. Your 'family' will be growing by leaps and bounds (along with sales)! Also remember, if you need a new industrial washer or commercial dryer in Raleigh, NC then T & L should be your number one choice for savings.
If you're feeling really generous this holiday season, and have the time and resources, you could go the extra mile and serve turkey on Thanksgiving or ham on Christmas for those who might not have the means to provide it for themselves. A laundromat in Canada has made a tremendous impact on their community for over 20 years. They started by serving 40 customers Thanksgiving dinner and now have hundreds of volunteers who serve around 1,300 individuals annually (both traditional and non-traditional food). Local volunteers and businesses have banded together to not only serve these customers but to get local donated goods to feed them.
We hope this post has gotten you thinking creatively about celebrating the holidays in your business. Be sure to join us next time for more ideas on how you can bring the holiday cheer to your customers throughout your coin-op. If you have further questions don't hesitate to call! If you are ready to replace those damaged machines before the holiday rush, we'd love to work with you!
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Are you ready to open your very own laundry facility and need new equipment? Let us help with your plans so that you can choose the right commercial washers and dryers for your business’ needs. We serve industries such as healthcare, hospitality, correctional facilities, fire departments, fitness centers, hair salons and food service as well as laundromat owners. Call us at T & L Laundry Equipment today to buy an industrial washer or commercial dryer in Raleigh, NC, that you can depend on.
