Think that only large companies use Google Adwords to get customers to their websites or in their front doors? Think again. Smart small business owners are putting their business where their customers are most likely to find it, online and on Google. Creating an AdWords account and setting up an advertising campaign can get your business noticed. Not only will the traffic to your website increase, but you'll also see more traffic through the front door of your laundromat. Learn how to get the most out of your AdWords budget and how to create an ad campaign that reaches your customers when they look for you. Did you know that T & L Laundry Equipment is one of the best Speed Queen dealers in Asheville NC? Call us today to learn how we can help you!
Create a Great Website
Before you begin a Google AdWords campaign make sure you have a well SEO'd website in place. The landing page that you use for your Google ads should be easy to read and navigate. You should also think about what types of information your customers would want to see on every page when they visit your website for the first time. Most commonly new customers to your business are looking for a phone number, the address of your business, and the hours of operation. Also, be sure to include information on what types of services you offer and the payment methods you accept. For more on creating an excellent website for your laundromat, see our previous post.
Make a Keyword List
The more targeted your keyword and keyword phrase list is, the better. Google ranks your ad and the content in your ad, so the better quality score your ad receives, the more likely it will be to be shown to searchers who use the keywords you've chosen. Be sure to research all the keywords for every ad that you create so that you are getting the most targeted results for your campaigns.
Reach Local Customers
When you use Google Places in addition to your AdWords account, you can literally put your business on the map. Dropping a Google pin on your Google Place listing helps local customers find you and can help increase the likelihood that customers will see your business when they search for "laundromats in Durham, NC." Want even better, local search results? Claim your business' Google My Business page. Learn more about why it's important to claim this listing and how it can help you drive traffic to your business on our blog.
Top Speed Queen Dealers in Asheville NC
T & L Laundry Equipment is passionate about the laundry industry. For the last 40 years, we have worked hard to help laundromat owners and commercial laundry companies stay ahead of their competition by providing exceptional service, a wide variety of products, and giving personalized attention to each sale and project. We know your business is unique and our team strives to give your needs the time and attention they deserve.
Call or come by the showroom today and see the latest products from Speed Queen and Continental. We invite you to learn more about how our team of laundry experts can help you make 2019 your most profitable year yet!